Entrepreneurs' Secrets for Profitable Success!

I hope that all information on entrepreneurial ethos, activities, and ideas are shared in this blog. This blog aims at empowering entrepreneurs to gain the best insights on profitable on-line and off-line businesses. I am sure that there are plenty of people around the world who would like to share the secrets of the entrepreneurial wisdom for the sake of obtaining endured prosperity. All 'entrepreneurs of the world unite'. Through this unity a more lean future is unleashed for everybody.

Niche Markets and How They Affect Adwords Campaigns

Not everyone is a potential customer for a given product or service. Smart business owners know their niche – the particular, well-defined segment of the population that will have interest in what is being sold.

In order to be effective, adwords campaigns must address the advertiser’s niche. This requires an in-depth understanding of who comprises the market and why they buy, and a tightly focused keyword list.

• Who is buying the product or service? Successful advertisers develop a profile of their typical customer. Keywords, titles, and descriptions must appeal to this person. A health-conscious person would be more likely to click thru an ad for “organic meatless recipes”, for example, than “delicious hamburger recipes”.

Reaching the right market – the niche – is necessary to avoid the cost associated with clicks by people who are not likely to buy. Advertisers should strive to avoid viewers who will click but not buy, because they will pay a higher CPC without attaining sales to balance the expense. Low conversion rates are one way to recognize that ads are reaching too broad a market.

• Why do they buy? Marketing experts suggest that purchasing decisions are made for one of three reasons: to fulfill a basic need, to solve a problem, or to create positive feelings about the self. Adwords campaigns should communicate specifically what need will be satisfied, problem solved, or self-image achieved through the purchase.

Viewers are given pages of hits when they enter a search. They need a compelling reason to choose one ad over another. Effective ad titles will increase click-thru rates. The result of these two steps is a lower CPC and a better qualified lead.

To zero in more closely on the niche market, advertisers can employ negative keywords. These are the words that, when included in a viewer’s search, will cause the ad NOT to appear. Developing an accurate list of negative keywords involves several steps. First, using a keyword research tool, enter the keywords chosen for the advertiser’s website. A list of phrases commonly searched that contain those words will be produced. An advertiser selling tulips, for instance, might find that the search phrase “pictures of tulips” is frequently used. The negative keyword “pictures” would then prevent the ad from showing when a viewer wants an image instead of the real thing.

Use keyword phrase matching to further ensure the ad will reach the right viewers. Variations in spelling, common misspellings, interchanged words, and the use of singular and plural forms of keywords allow the maximum number of potential customers to receive the ad in response to a search.

Knowing one’s niche and reaching that segment of the market can enhance an advertiser’s success with Adwords campaigns.

Monday, 5 September 2011

Hey guys - Got something REALLY cool to share with you today ;-)

Hey guys - Got something REALLY cool to share with you
today ;-)

Just thought I'd give you the heads up on something I stumbled across the
other day. It's completely free and the methods outlined don't cost you a cent
to implement either.

I followed the instructions down to a Tee (which was easy might I add). And
I kid you not... I made my first commission using this system... Cool eh.

You can get free access here: How to make money online for FREE

Will I get rich off this method? Well that depends how much I scale it
up I guess. If I put a little bit more leg work into it, I reckon I could create
a nice thousand dollar per week income stream that passively drips into my bank
account like clockwork every week.

So if I was you, I'd do yourself a favor and at least check it out.
You've got nothing to lose as it's completely free
and it's all in nice step
by step video tutorials as well.

Download it here: How to make money online for FREE

UPDATE: I've just spoke to James Scholes (the creator of this system) and
he said he's gonna be putting this on Clickbank for around the $97 mark pretty
soon.

Apparently it was a sneaky way to get tons of testimonials to put on his
sales page when he comes to selling it or something. Either way this ain't gonna
be free for long, so I recommend to jump on board while this baby is free.

Download here: How to make money online for FREE

Sunday, 6 July 2008

Sunday, 29 June 2008

How to Promote Your Website promotion ideas

Website promotion doesn’t have to be as difficult as some people make it out to be. Here are three website promotion strategies to help you get started.

Directories.

Directories are essentially libraries of websites. They’re generally organized by broad category like sports and then by more specific categories like baseball which is then broken down into micro categories like amateur, youth, video games, instruction, movies and so on.

The benefit to listing your website with a directory is they send traffic to your website and they help increase search engine ranking. The caveat is that there are literally thousands of website directories. Best advice, because manually submitting takes time, is to submit to a handful as time permits. For example when your website is up and running submitting to http://www.dmoz.org is a great idea. Additionally, you can submit to a couple more. Then plan on submitting to another five or so the next quarter. By the end of the year, you will have submitted to 20 directories and can reevaluate your plan and how much traffic has come from those directories.

Search engine submission.

One of the first things many people do once they’ve created a business website is to submit it to the search engines. This is a very straight forward process and many website hosts offer this service as part of their hosting package. The obvious search engines to submit your site to are Google, MSN, and Yahoo however there are a number of smaller search engines for which it can benefit your business to become a part of. They include:

o MetaCrawler,
o AltaVista,
o Live Search,
o Ask.com,
o About,
o MIVA,
o LookSmart

There are actually hundreds of search engines however these seven plus the three listed earlier are a great start. To list your website with a search engine manually, that is without a submission service, simply visit the website. Generally they explain the process in their FAQs or in their 'submit a site' tab. For Google the process is straight forward, simply visit http://www.google.com/addurl/ and add your URL per the instructions.

Press and publicity.

Press releases are a great way to spread the word about your business and the benefits your company offers. Online press release websites like prweb.com are an excellent resource. They offer tutorials on how to write a press release and also offer various degrees of service ranging from manual and broad scope submission to professional submission to targeted publications, regions, or industries. One well written press release can generate a ton of website traffic, increase awareness of your company and present you and your business with new opportunities.

Website promotion is a continual process and part of an ongoing marketing strategy. As website traffic and awareness build, promotion strategies will naturally evolve. Submitting to directories and search engines will no longer be necessary and press releases and more sophisticated marketing campaigns will take over. However, to attain that level of success, take the time to implement those initial promotion steps; submit to a few major directories and search engines to get the ball rolling.

Why YouTube is a MUST?

YouTube has changed the way the world works. Anyone can make a video and post it on YouTube to be viewed and shared by thousands. In fact, YouTube videos can make for great marketing. Here are just a few ways to use YouTube as an effective marketing tool.
While making a YouTube video is a simple and straightforward process: Grab a digital video camera, prepare a script, push that little button labeled “record,” upload and you’re good to go. Once the video has been uploaded, now what?
Post it on a blog – video blogs, aka vlogs, are a great way to mix up the message. Video blogs assist with branding and takes advantage of the buying behavior trigger “likeability.” It gives viewers, prospects, and current customers the opportunity to get to know you. We’re all much more inclined to buy from people we feel we know and like.
Use a “how to” video as a twist on your regular newsletter or autoresponder. Rather than adding another long article, spice up the newsletter with a link to a video. Test it to see if click through ratings increase – chances are they will.
Social networking. Link to a YouTube video in your online forum, chat room, and message board communications. Again, this is not only a great way to share a message, it gives viewers the opportunity to see and hear who you are. When people have a voice, face, and personality to match with a company – they’ll remember you. This creates recognition and awareness in the minds of your prospects and when they have a need, they won’t go to the search engines or yellow pages – they’ll come right to you.
Pay Per Click ads linking directly to a YouTube video embedded on a web page also work effectively to share a message and market products and services. Everyone enjoys free content, particularly when it’s both informative and entertaining – share the benefits in your message.
What types of YouTube Videos work best?

There really isn’t a hard and fast rule. Very effective “commercial’s” have been produced on low budgets. The key with commercials is to remember the medium – You Tube is widely successful as a marketing medium because it is viral. People share videos, they email links to each other, they talk about them on blogs, and one viewing multiplies until thousands of people have viewed your commercial. The key is to make sure it is entertaining and informative.
Like articles, YouTube videos can offer tremendous value and benefit to viewers. How to videos, tips videos and tutorials all work as an effective form. Again, the key to ensuring success – make them fun and interesting!

Necessary Rules for Online Marketing

Marketing your website may face a backlash if you do not follow up few Do's and Don'ts. They represent the necessary conditions for best practice of success in a competitive environment.

DO’S

1. Your website name should be short and straight forward to the point. The shorter the better it is. The maintenance of the people's interest is essential. This what obliges you to chose your words carefully.

2. The usage of the signature line in forums and on email is critical in the online business. Your name, business name, a brief description as well as website link are things that enhances your reputation and crediblility. Be sure to check with the forum administrators to find out what you can and can’t do as far as trying to get free advertising.

3. Do advertise offline to the local community. The local community is another sphere of influence that will help the word spread about your business. If money is an issue, advertise in church directories, newsletters, advertising books for special events, and the word of mouth method. Talking to people in the beauty shop, barber shop, church, and the Rotary Club meeting can earn you hundreds more visitors to the site.

4. Learn all that you can about search engine optimization. The idea is to be ranked somewhere on the first page of search results for as many search engines as you can. Most people only look on the first page because they assume correctly that they are the best places to find the information needed.

DON’TS

1. If you ignore the rules of posting information about your business on forums, they will boot you out. This type of blatant solicitation is prohibited on most forums. They let you use your signature line but adhere to the rules of what you can say.

2. Adding a lot of extra frills to your website page will not make it more attractive to the search engines. People who visit may like the bells and whistles but they won’t find you to admire them if you are consistently placed low in the page rankings.

3. Take a long time to respond to customer service issues. When customers send you email about a broken product or have a question, answer promptly. If you do not they will tell everyone that they know about your rotten service. That type of word of mouth marketing you can do without.

Marketing strategies will either help or hurt you. It takes time to see what works best so try as many as you can. Remember that the object is to attract customers, not anger them.

Sunday, 27 January 2008

Welcome to my blog of Entrepreneur's SECRETS!

I've just launched my new blog! Stay tuned...

Best regards,

Raghida Hallal
http://www.OpportunityOfLifetime.com

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How to Display RSS Feeds from Around the Internet on Your Website

RSS, Really Simple Syndication, is an excellent way to add content to your website. More relevant content on your website means a higher search engine ranking and a benefit to your visitors. Here’s how to add RSS to your website.

Step 1 Find a reader to subscribe to. There are many available online. A quick Google Search will provide you with many to choose from. Look for ones that offer PHP scripts rather than JavaScript. JavaScript isn’t read by search engine spiders and the content will not help your search engine ranking.

Step 2 Register. Generally all you need to provide is an email address and your website URL. A confirmation will be sent to your email along with a password and logon.

Step 3 Confirm via email and logon with your assigned password and logon ID.

Step 4 Customize your content. Choose the topics you want to cover. For example Google News, Yahoo Finance, or Reuters Health. You can choose several. Make certain to choose topics that are relevant to your website subject. You wouldn’t want to choose finance if your site offers health information.

Step 5 Choose keywords. You can customize your feeds by choosing specific keywords. For example, if you have a website dedicated to fitness you can add the keyword “fitness” to your code.

Step 6 Choose appearance. You can customize the shape and size of your content block. Whether there are pictures included, the author, the title of the article and so on. This is usually a check the box type menu.

Step 7 Choose formatting. Here you can choose the font you want, size of font, and the general formatting of your feed.

Step 8 Generate the code and follow the directions to get it onto your website. Generally the code is given to you in PHP or JavaScript. PHP is recommended because JavaScript is not read by search engine spiders. If you’re using RSS to add content to your site, you’ll want to use the PHP script offered. PHP isn’t automatically added to HTML so if you have an HTML based site, you’ll need to add a bit of code to it to have it recognize the PHP. No worries, the RSS feed you use will offer you instructions on how to do that.

RSS is a technology that is fairly easy to use and it can add significant content and value to your website. All it takes is a few simple steps and you’re done. Quality content with the click of a button.

Products Review

Product Name: Membership Site Intensive
Rating: 9
Where to buy: http://www.membershipsiteintensive.com

Description: Membership Site Intensive is a four-week program that teaches members how to create, manage and promote their own paid membership site.

Review: Many of us have thought about starting our own membership site but don’t have a clue how to even put our ideas in motion let alone carry them through. With the Membership Site Intensive coaching program you can learn how to do exactly that.

Four weeks of intense coaching is what you receive from this experience. With trained coaches, Kelly MccCausey and Lynette Chandler, you will learn how to come up with a plan. Deciding whether your idea is worth it or not, pricing, extras you should or members will learn.

With the group coaching you will have access to each of the coaches during a weekly meeting. They will answer any questions you have and guide you through what it takes to make a membership site work.

The curriculum will be extensive but well worth it. Members will be given information that can help to start and run one of the best and most profitable membership sites possible.

There are different membership levels so if you’re a beginner or an ole pro there is a place for you. With all the help, encouragement and answers you will receive from well Kelly & Lynette, you can start with a dream and see it through. If you're planning on starting a membership website definitely check this out. It might be the beginning of a very bright and profitable future.

Liberty Health Net: Be Passionate About Changing People's Lives

Getting Started: Ignite Your Passion and Change Someone's Life

Would an extra $300, $500, $1,000, $5,000 or even $10,000 or more change your life?

Sure it would.

It's a proven statistic that an extra $300.00 a month would prevent most people from file for bankruptcy.

We're not really going to talk to you about what extra money would do for your life.

You already know, after all, you are here. We're going to talk to you about what it would mean for someone else's life.

How can we.... how can you... help change someone's life?

By helping them earn an extra $300, $500, $1,000, $5,000 or even $10,000 or more.

... Did you know that every second of everyday thousands of people will join a Network Marketing company?

... Did you know that 95%+ of everyone that joins a Network Marketing company will lose money?

They join a Network Marketing company because they want to change their life and the only thing that happens is they end up losing money.

That's a pretty sobering and sad statistic.

We are passionate about Liberty Health Net (LHN) because we can truly change those statistics.

We can truly help people change their lives.

We can truly help people earn an extra $300, $500, $1,000, $5,000 or even $10,000 or more.

How?

It's quite simple...

MLM - Most Lose Money

Have you heard this before? I'm sure you have.

Liberty Health Net has designed the only compensation plan in this industry that allows EVERYONE TO WIN.

Consider the below facts and then you tell us if you can help people change their lives...

FACT: 95% of people who join a Network Marketing company have full-time jobs. They have families, friends, churches, and volunteer work all pulling at their time. Most of us simply have no time.

FACT: 95% of the people involved in a Network Marketing company has enough time to market on a very, very part-time basis.

FACT: 95% of people involved in a Network Marketing company will work very hard to personally enroll 2 members.

FACT: 95% of all Network Marketing companies have complicated compensation plans that require the rep to personally enroll a ton of people who then also have to personally enroll a ton of people.

FACT: 95% of all people involved in a Network Marketing company fail. They fail because the compensation plans are designed for failure for all but the 5% who have the time to market full-time.

Do you see the connection.

If you have failed in the past with other Network Marketing companies we are passionate about you knowing that it was not your fault. You had the odds stacked against you.

FACT: 100% of everyone who joins Liberty Health Net and consistently markets on a very part-time basis will succeed.

The LHN compensation plan is intentionally designed for the part-time network marketer. With just 340 total members ordering $50.00 and just 2 personals, you can earn a little over $5600 a month.

Completely do-able and achievable even with only 4 hours a week!

The 95% of people failing in Network Marketing need to know... they deserve to know... there really is a company out there that cares about them.

There really is a company designed with them, the part-timer, in mind.

There really is a company they can succeed with, Liberty Health Net!

Join us and get passionate about spreading the LHN word.

Let's get to work!